- App MAC Address Lookup. 70.3% 8.2% 9.9% 11.1%% MAC address blocks. MA-L: 28867 (70.3%) MA-M: 3397 (8.2%) MA-S: 4065 (9.9%) CID: 114 (0.2%) IAB: 4578 (11.1%.
- Search & Install any app on Mac. Skip to content. Third Party Trademark Legal Notice: Mac, iMac, Macbook, OSX, Yosemite, Mavericks, Mountain Lion, Lion, Snow Leopard.
- A Paint-esque app does exist on your Mac — and here’s how to find it By Justin Pot October 1, 2020 Since the dawn of time (aka 1985), Windows has always shipped with a basic image-editing.
- Make it easy for users to discover information in your apps and websites by surfacing your content in Search on iOS 9 or later. And with seamless universal linking, you can take users to the best place to view search results.
The App Store and Mac App Store showcase your amazing apps and help customers find new favorites. They’re also where our editors share stories about inspiring developers and their incredible work. Find out how customers can discover your apps, and learn how our editors select apps and developers to feature.
Categories
The App Store's own Search tool isn't very good, so let's use a proper search engine to try and find what we're looking for. Just type mac app store black and white photography into the Search bar.
Download Apps For Mac
Categories on the App Store and Mac App Store sort apps based on their main function or subject matter. Customers can browse categories, such as Entertainment, Shopping, or Social Networking, to find related apps. You can assign a primary and a secondary category to your app. The primary category is particularly important for discoverability, as it helps users find your app when browsing or filtering search results, and it determines in which tab your app appears on the App Store.
To learn more, see Choosing a Category.
Today Tab
The Today tab on the App Store is a daily destination with original stories from our editors around the world, featuring exclusive premieres, new releases, a fresh look at our all-time favorites, an App of the Day, a Game of the Day, and more. It offers tips and how-to guides to help customers use apps in innovative ways, and showcases interviews with inspiring developers. Stories share Apple’s unique perspective on apps and games and how they impact our lives, using artwork, videos, and developer quotes to bring your apps to life.
Games and Apps Tabs
The App Store is also the world’s best game store, with dedicated experiences for games and apps that inform and engage customers through recommendations on new releases and updates, videos, top charts, and handpicked collections and categories. Both tabs also feature app preview videos that autoplay with muted audio as customers scroll through the tabs, and selected in-app purchases — which customers can start buying directly on the App Store.
Promoted In-App Purchases
Customers can browse in-app purchases directly on the App Store and start a purchase even before downloading your app, helping your app’s content gain exposure. You can promote up to 20 in-app purchases, including subscriptions, on your app’s product page. They can also appear in search results and may be featured by our editorial team.
For details, see Promoting Your In-App Purchases.
Discover
Discover is where customers find the best new releases and updates on the Mac App Store. Each week, our editors shine a light on incredible apps and games with in-depth stories, behind-the-scenes interviews, and curated collections to help customers do more of what they love with their Mac.
Create
Create is where customers find powerful apps that make creating on a Mac intuitive, efficient, and fun, with helpful tips and tours that even experts will find useful.
Work
Work is where we showcase new favorites that support focus and organization. With curated collections and how-tos from our editors, finding the right business, productivity, and utility apps is easy.
Play
Play is where we highlight great games and entertainment apps, with recommendations of new releases, all-time favorites, and handpicked collections.
Develop
Develop is where our editors curate the best developer tools and utilities to help bring your creativity and imagination to customers around the world.
Getting Featured
App Store editors write stories that showcase apps in interesting and informative ways. Our editors base their decisions on a variety of factors, all of which amount to a great product that customers will love. There is no paid placement or checklist of requirements for apps we write about or feature.
Stories.App Store editors talk about apps that have a unique story for example, a behind-the-scenes look at how a developer launched an app that disrupted an industry or how an app helped a customer solve a unique problem.
Apps and Games. When considering apps to feature, our editors look for high-quality apps across all categories, with a particular focus on new apps and apps with significant updates. Factors that our editors consider include:
- UI design: the usability, appeal, and overall quality of the app
- User experience: the efficiency and functionality of the app
- Innovation: apps that solve a unique problem for customers
- Localizations: high-quality and relevant
- Accessibility: well-integrated features
- App Store product page: compelling screenshots, app previews, and descriptions
- Uniqueness
For games, editors also consider:
- Gameplay and level of engagement
- Graphics and performance
- Audio
- Narrative and story depth
- Ability to replay
- Gameplay controls
Tell us your story.
If your app has a unique story that our editorial team should know, tell us about it. For new apps or a significant update, let us know six to eight weeks in advance of your launch.
Search plays a huge role in how users discover and download content on the App Store. Learn how you can impact your search result ranking to help users easily find and download your app and in-app purchases.
Overview
The App Store makes it easy for users to find apps, games, and content. Search results include developers, in-app purchases, categories, editorial stories, tips and tricks, and collections. Apps appear in search results with the app name, icon, and subtitle displayed. Depending on the platform and image orientation, a single rating and up to three screenshots or app previews are also shown.
Choose accurate keywords
Keywords are limited to 100 characters, so it’s important to be concise when describing your app. While spaces should not be used before or after the commas that separate keywords and keyword phrases, you can use spaces to separate words within keyword phrases. For example: Property,Real Estate,House.
Choose keywords based on words you think your audience will use to find an app like yours. Be specific when describing your app’s features and functionality to help the search algorithm surface your app in relevant searches.
Consider the trade-off between ranking well for less common terms versus ranking lower for popular terms. Popular, functional terms such as 'jobs', 'text', or 'social' may drive a lot of traffic, but are highly competitive in the rankings. Less common terms drive lower traffic, but are less competitive.
The unauthorized use of trademarked terms, celebrity names, or other protected words and phrases is not allowed and is a common reason for App Store rejection. The use of terms that are not relevant to the app and the use of competing app names are similarly prohibited.
Avoid special characters — such as # or @ — unless they are part of your brand identity. Special characters don’t carry extra weight when users search for your app.
While you can repeat keywords in your app description, avoid keyword stuffing throughout your metadata. Also, keep in mind that your promotional text doesn’t affect your app’s search ranking.
Create a compelling app name, subtitle, and description
Your app’s name and App Store description play a critical role in how users discover and download your app.
The length of your app name can be up to 30 characters on the App Store. Choose a simple, memorable name that is easy to spell and suggests what your app does. Be distinctive — avoid long names full of generic terms or descriptions, or names that are too similar to existing app names.
Consider using a subtitle, rather than your app name, to explain the value of your app in greater detail. Avoid generic descriptions such as 'world’s best app.' Instead, highlight your app’s features or use cases that resonate with your audience.
Every word counts, so focus your app description on your app’s unique features and functionality. Begin with a concise statement of what the app does, and follow that with an attention-grabbing paragraph that includes a short list of the app’s main features.
Assign the right primary category
Categories on the App Store help users discover new apps to meet their needs. The primary category you select is particularly important for your app’s discoverability on the App Store. It helps users find your app when browsing the App Store or filtering search results, and it determines whether your app appears in the Apps tab or Games tab on the App Store.
Be sure to select the primary category that is most relevant for your app. Choosing categories that are not relevant to your app is grounds for App Store rejection.
Find out more about selecting the most accurate and effective categories for your app in Choosing a Category.
Foster positive ratings
Ratings and reviews influence how your app ranks in search and can encourage users to engage with your app from search results, so focus on providing a great app experience that motivates users to leave positive reviews.
Ask users to rate your app on the App Store, but don’t ask for a rating too soon — wait until they have enjoyed a few sessions before prompting them. Ensure that the app is stable before you ask, and choose an appropriate time in the session to make the request. Look for moments when users are most likely to feel satisfaction with your app, such as when they’ve completed an action, level, or task.
To give users an easy way to provide feedback on the App Store or the Mac App Store, use the SKStoreReviewController API. You can prompt for ratings up to three times in a 365-day period. Users will submit a rating through the standardized prompt, and can write and submit a review without leaving the app.
Make your support channels and contact information easy to find in your app and on your App Store product page, so that if users encounter difficulties they are able to discuss them with you directly and resolve negative experiences that may otherwise lead to poor reviews.
For more details, read Ratings, Reviews, and Responses.
Promote your in-app purchases
App To Search Mac Safari
Your in-app purchases appear in search results on the App Store. When users tap on them, they are taken directly to your product page where they can read your app’s description, view screenshots and app previews, or start an in-app purchase.
App To Search Mac Chrome
Subscriptions and in-app purchases are shown in separate sections on your product page, and you can showcase up to 20 total items. Each item you feature can have a unique display name, promotional image, and description. In-app purchase names are limited to 30 characters and descriptions are limited to 45 characters, so choose your words carefully. Be descriptive, accurate, and concise when highlighting the benefits of your in-app purchases.
Apps For Mac
For more details, read Promoting In-App Purchases.